SHIFTS

SHIFTS was a professional development and research programme and online symposium initiated by NEPN. It offered a series of talks, peer discussions, workshops and events exploring the shifting landscape for the production of meaningful photographic work and the ways in which relationships evolved beyond Covid.

Designed to work in compliment to NEPN’s minimal identity, the SHIFTS wordmark has an aspect of dynamic movement running through its centre, retaining the legibility of the phrase at a glance but embedding an optical sense of uncertainty into its footprint. The overarching aesthetic is paired back to ensure that featured photography is always the focus, with a flexible grid system to wrap layouts around images in their native proportions. For wider brand presence the wordmark can be abstracted and cropped into fragmented block patterns.

Key deliverables included event booklets, A3 posters, e-flyers, social media and film title digital assets.