VARC – Marketing - 2013
Visual Arts in Rural Communities is based at Highgreen, Tarset, Northumberland. Since 2000, VARC has funded and managed an on-going programme of twelve month residencies for visual artists. It also initiates projects and funds small scale projects in response to applications from local groups and Northumberland-based artists
We are very happy to have been continually working with VARC since 2008, designing all of their marketing materials including stationery, artist publications, invitations, exhibition signage and their quarterly newsletter.
In 2009, we redeveloped the website from a static and very manual platform to a dynamic Content Management System (CMS). In 2011 we revisited the site with VARC for a small visual refresh, as well as establishing new social media presences and the introduction of additional users as the organisation’s ambitious programme introduces multiple artist and community group projects to compliment its unique residency.